the Kindle phenomenon - unpromoted benefits

I've had an Amazon Kindle for almost two years now.  I use it daily to read the New York Times, Wall Street Journal, and novels.  Reading novels on the Kindle is just like reading a paper back novel -- I never notice the difference.  Reading newspapers on the Kindle required a lot of behavior changes;  newspapers are organized very differently on the Kindle, but eventually I got used to it.

Now two amazing things about the Kindle that no one ever mentions:

1-books out of copyright
2-archival storage - the bane of information technology

First, if you have an interest in reading a published work that is out of copyright, you can get it on the Kindle for free, for $0.99, or it if is something really large, just a little more money.  I got the Complete Works of William Shakespeare for $2.29.   I got  Ivanhoe by Sir Walter Scott for free. 

All the press about eBooks revolves around the price model for new books, best sellers, deals with publishers, etc.  However, that misses the point.  Even at a used book store you cannot beat free or $2.29 for a really large or multi volume book.  This is the real deal with the Kindle; not everyone reads best sellers.

Second, archival storage.  I've got another blog coming up on archival storage and how no one has successfully found a solution.  So what is the problem?  In human history, the records that stood the test of time are the ones written on paper.  That is too bad.  Paper records require maintenance, organization, categorization, and so on.    In fact, a very large and significant portion of daily life at work and at home by individuals and by corporations requires dull and annoying tasks dealing with  the organizing, maintenance and storage of papers, documents, bills, records, and so on.

As I write this, I can see four piles of books, each about two feet high, stacked on the floor.  How many times have I packed up and moved this set of books?  What should I do with them?   Should I buy a new book case?  Why do I have them?  Will I will need to refer to them again?  Should I take them to the used book store?  With the Kindle, I never have to think about any of this.  Maybe Kindle should have a slogan like "Read Once. Maintain Never."   Or, "No Maintenance Personal Library."  The point is that the Kindle eliminates part of the problem of maintaining and organizing material stuff.   That is not in the same category as achieving world piece, or eliminating hunger.  But it does free up more time to work on the important problems.

Summary:  Older books you were planning to read someday are available instantly, mostly for free, on the Kindle.  Get as many as you want, because you don't have to physically store them any place.

In the middle of a war, the general hangs out with the staff of Rolling Stone magazine?

By now everyone know that General Stanley McChrystal made some injudicious remarks to reporters at Rolling Stone magazine. 

I, for one, forgive him, because I too have been seduced by the press and had my remarks taken out of context.  It takes real skill and experience to avoid that. 

But the more important question is how is it that General McChrystal would be communicating with Rolling Stone magazine when he is supposed to be focused on ending this very expensive Afghan war?

Does he see himself as a celebrity hanging out with the papparazzi?

Solar neutrinos heat up the earth's core?

Last night I watched the film "2012".  The premise of the story is that solar neutrinos penetrate the earth and heat up the earth's core so that it is boiling and destabilizing the earth's crust. 


What?  What kind of physics is that?  The writers must have studied physics at the University of Ganja.

How can Warren Buffet live with himself and own Geico?

Just reading about yesterday's Berkshire Hathaway Shareholder meeting.  I have always admired Warren Buffet for his social consciousness and charitable giving. 

So,  I was stunned to learn that Berkshire Hathaway owns Geico.  Geico is an insurance company that advertises quite a bit, but apparently does not facilitate claims processing, which is, of course, the number one thing you would want an insurance company to do.

A google search on "Geico sucks" yields 136,000 hits.  Compare this to:
"Farmer's Insurance sucks" with 35,000 hits, or
"State Farm Insurance sucks" with 50,000 hits.

Any very large organization will, at any given time, have some percentage of dissatisfied customers, but Geico seems to be far over the top.  Perhaps this is no surprise since Geico sells its very low insurance rates, and does not claim to have pro-active and timely customer service.

Still, it is disappointing to me that Warren Buffet would own a business that takes advantage of average folks who are just trying to save a little money on their car insurance.  That just doesn't seem to square with Buffet's values.

The best of New York

Since I became a Kindle owner, I also started reading the New York Times every day.  I miss living near New York.  The Tribeca Film Festival is just starting with 132 films in 12 days from 38 countries.  I  would love to go. In fact, every time I read the NYT, I wish I were in New York to see one thing or another.

The Santa Cruz Film Festival is May 6-15 and has 133 films from 13 countries.  Somehow I don't think it will be comparable.  I suppose I should go.

Also in New York is "FELA" a musical about a Nigerian revolutionary.  Then there's a rock musical called "Bloody bloody Andrew Jackson" about the 7th president, who was a solider who believed in taking no prisoners.

I want to see these plays just because the premises are such wild ideas.

A theory of layoffs

Silicon Valley does layoffs periodically regardless of the state of the economy. It is clear that our current recession is sufficiently serious that layoffs are necessary to reduce costs and ensure survival.

Layoffs don't happen in the way that you think they should.

You would think that the senior management of the company would look at the overall operation and figure out which groups perform the least essential function of the company, and either eliminate the group or retain just a few key staff from each group.

But that is not what happens.

The senior management abdicates the responsibility for the layoffs to the second level managers (and sometimes first level managers are included). These managers use a different set of criteria; they consciously or unconsciously select the people on their teams who are the most difficult and most challenging to manage.

We all know who these people are.

Some of them are eccentric and quirky, maybe not socially gracious, maybe not poised, but at the same time they have insights, ideas, and points of view that no one else has. Those ideas can lead to breakthroughs that are essential to the future of the company.

Some of them are very passionate about their ideas and aspirations for the company's product or service; they openly argue with their manager to do what they think or feel is right. They are managing from the bottom up; they like to figure out the game plan and persuade their manager. They do not want to carry out orders from above.

So what happens? These are the people who get laid off because they are the most difficult to manage; they are "the problems". The first and second level managers have made their life a lot easier. All the remaining staff know their place, are socially gracious, and everything is lovely without those troublemakers.

However, over the next three to five years, the company does not have any breakthroughs, new ideas, new dynamic product and service offerings. The company just becomes a resting place for drones. Then it dies a slow death.

The solution is that the senior management should not abdicate; they should identify the creative quirky individualists with their passion and their ideas. They should take steps to protect them from the layoff process.

Tiger Woods: Meet Jesus

What does Tiger Woods do now? His wife is divorcing him and who can blame her? Her husband is a philanderer with ten mistresses, so far. It is a pity. Tiger Woods had such a wonderful image. He was successful in a sport dominated by older, rich, white men. He was a breath of fresh air.

What advertiser would not want a handsome, talented, competent young man to represent a company and its products? Well ... no one... not now. Tiger's ... ahem... excessive infidelity would not be the type of image an advertiser would want.

What can Tiger do now?

As far as golf goes, Tiger is a pariah. Actually, as far as anything goes, he is a pariah. So what can he do now?

He needs to get through his divorce. He needs to lay low for about one year. He needs redemption. The only way he can redeem himself is to perform gracious, selfless, charitable acts. He must repent and he must find Jesus.

Then in about two years, he can go back to professional golf, but he had better get counseling for his infidelity.